REUSE in French industry: Interview with Marc-Yvan Laroye in L'Usine Nouvelle

Published on 06/06/23

Marc-Yvan Laroye, Sales, Marketing and Communications Director at OiEau, was interviewed by the magazine L'Usine Nouvelle for an article on the management of water stress by French manufacturers.

How are French manufacturers coping with water stress and reducing their use of water resources? Marc-Yvan Laroye, Director of Sales, Marketing and Communications at OiEau, answered the questions asked by L'Usine Nouvelle magazine in an article published on 5 June 2023.

Over the last two decades, industrial water consumption has fallen by around 30%, largely as a result of the sector's efforts to use water more sparingly.

OiEau, an association recognised as being in the public interest, supports industrial companies in their efforts to make better use of water resources in the face of the risks posed by climate change and to encourage savings in water use, through its 4 areas of expertise.

In particular, OiEau is training the industrial sector in the Reuse of Treated Wastewater (REUSE), a solution that several players in the food industry are turning to for secondary uses. "We've optimised the process so that we don't have to wash every time we change production," Marc-Yvan Laroye told L'Usine Nouvelle. We're taking part in the European Life Zeus project, with the first zero liquid discharge in the food industry in Europe."

Co-financed by the European Union's LIFE programme for the environment and climate, and the Loire-Bretagne, Adour-Garonne and Rhône-Méditerranée-Corse Water Agencies, the Zero liquid discharge water reuse (ZEUS) project, officially launched in January 2022, aims to demonstrate the technical and economic feasibility of a total recycling solution for water and dissolved compounds, on the site of the MONIN factory (manufacturer of syrups) in Bourges.

Read the article (only in French)
There is the industrial risk associated with drought, which could lead to production being halted. But the manufacturer is also aware of an important factor: the full cost of water. Up until now, this hasn't been a problem for the process, because it wasn't expensive. Now, with treatment, the costs are higher.
Marc-Yvan Laroye

Sales, Marketing and Communications Director - OiEau

Few example of projects

Zeus: ZERO liquid waste in food industry
EUROPE - France - Centre Val de Loire
January 2022
Monin, Union Européenne, Agence de l’eau Loire-Bretagne; Agence de l’eau Adour-Garonne; Agence de l’eau Rhône-Méditerranée-Corse
Discover the project
InnWater - Promoting social innovation to renew multi-level and cross sector water governance
EUROPE - France, Italy, Spain, Sweden, Hungary, United Kingdom
March 2023 – February 2026
European Union
Discover the project
NESTLE CAUDRY - Audit of the pre-treatment plant
EUROPE - France
February 2021
Caudry Food Products Company - SPAC
Discover the project
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